When WordPress is a good choice
WordPress is particularly strong when there is a clear need to manage and publish content smoothly. It often works very well for small business websites, organizations, news sites, campaign sites, and websites where multiple editors need to work in the same system. Since WordPress is so widely used, many content managers are already familiar with it, which can make editorial work easier. The system can also be extended with new features and customizations.
Editor-friendliness
One of WordPress's greatest strengths is that it is easy to get started with and simple to work in for anyone creating, editing, and publishing content. Many editors already have experience with WordPress, making the system a reliable choice for those who want to lower the barrier to content work. When we build sites in WordPress, we create content types to make it easy to adapt the block and field setup to the specific type of content. We do not use third-party page builders. Instead, we create templates with fixed fields whenever possible to make it easy to do things correctly. When a page builder is needed, we rely on WordPress's own built-in option, Gutenberg.
Flexibility and technology
WordPress is an open and flexible system. It can be used for simple websites, but can also be extended to meet more advanced needs. The system is developed in PHP and is often used together with MySQL, both of which are common market standards. Since WordPress has a well-documented API, it can be used both as a headless CMS and with its own frontend framework, making it easy to customize. When we develop WordPress sites, we avoid installing unnecessary plugins and extensions that increase complexity and require more maintenance. Instead, we use the core system as far as possible.
Maintenance, security, and updates
Like other widely used platforms, WordPress requires ongoing maintenance. Updates to both the CMS and plugins need to be managed in a controlled way to ensure performance and security.
That is why we work to limit the number of plugins, make well-considered technical choices, and build solutions that are easy to maintain even after launch. For us, it is important that a WordPress website not only works at launch, but can also be further developed and maintained efficiently and easily.
Licenses & Costs
WordPress as a system is free of charge and completely open source.
However, it is worth noting that secure and professional plugins and page builders often require an annual license fee, which can mean that the cost of maintaining the site becomes higher than initially expected.